Posts Tagged ‘FMCG’

9 results.
Dec14

Reliance Retail looks to ‘refresh’ business

by admin on December 14th, 2007 at 4:39 am
Posted In: News & Articles

NEW DELHI: In a dramatic shift in strategy, Reliance Retail has decided to minimise its exposure in the fruit and vegetable business and position Reliance Fresh as a pure play super market focusing on nine categories including food, FMCG, home, consumer durables, IT, wellness and auto accessories, with food accounting for the bulk of the […] ↓ Read the rest of this entry…

└ Tags: ,
 Comment 
Jan17

FMCG firms take to brand valuations

by admin on January 17th, 2008 at 12:04 pm
Posted In: Category Management

A few months ago, Godrej Consumer Products (GCPL) wondered why its Cinthol brand was growing slower than fellow soap brand Godrej No 1. In its quest for the answer, it embarked on a valuation exercise and came up with a revelation.   The potential value of its top five brands – Cinthol, Fairglow, Godrej No […] ↓ Read the rest of this entry…

└ Tags: , , , , , , , ,
 Comment 
Feb13

Watch out Big Retail, paan shops serve FMCGs better.

by retailnu on February 13th, 2009 at 1:36 pm
Posted In: Convenience Store, Retail Formats

Small Shops Contribute 18-20% Of Total Sales Across Various Categories While Modern Formats Pitch In Just 6%

└ Tags: , , , , , ,
 Comment 
Mar18

Pantaloon sees future in Value Retail

by admin on March 18th, 2009 at 1:49 pm
Posted In: Chain Stores, Mall Management, Marketing, News & Articles, Real Estate, Retail Formats, Retail Management, Store Layout

RETAIL MAJOR TO SPIN OFF BIG BAZAAR & FOOD BAZAAR INTO A NEW ENTITY

└ Tags: , , , , , , , , , , , , , , , , ,
7 Comments
Apr18

Rural India: Glitter in times of gloom.

by retailnu on April 18th, 2009 at 5:21 am
Posted In: Govt Policy & Taxation, Marketing, News & Articles, Product Launch, Real Estate, Retail Management, Supply Chain Mgt

In 2008, the rural areas grew at a robust rate of 25 per cent as compared to 10 per cent growth in urban retail market According to a McKinsey, rural India, would become bigger than the total consumer market in countries such as South Korea or Canada in another twenty years.

└ Tags: , , , , , , , , , , , , , , , , , , , , , ,
4 Comments
Jun07

FMCG cos ride the fast lane on stable prices.

by admin on June 7th, 2009 at 12:53 pm
Posted In: Marketing, News & Articles, Retail Management

The fast-moving consumer goods have started moving off the shelves faster in the past two months on stable prices, tempting companies to boost promotional activities and offer products at multiple price points.

└ Tags: , , , , , , , , , , , , , , , , , , , , , ,
2 Comments
Jul23

Big bazaars score over kiranas

by admin on July 23rd, 2010 at 6:59 am
Posted In: Convenience Store, Grocery Stores, Mini Markets, Retail Formats, Retail Verticals, Smaller Format Superstores

Modern Retailers More Responsive In Cutting Or Holding Prices Than Kiranas…

└ Tags: , , , , , , , , , , , , , , , , ,
1 Comment
Nov27

Chain Reaction

by admin on November 27th, 2010 at 5:34 am
Posted In: Brand Management, Chain Stores, Retail Formats, Retail Management

Amway has acquired some traction in the multi level marketing business, but to keep the chain going, the company will need to think more like a consumer goods company and less like a direct seller.

└ Tags: , , , , , , , , , , , , , , , ,
1 Comment
Dec06

Rural India Laps up Diapers, Colognes, Sanitary napkins.

by admin on December 6th, 2011 at 6:19 am
Posted In: Brand Management, Category Management, Kirana, Marketing, News & Articles, Packaging, Retail Formats, Retail Management, Supply Chain Mgt

P&G launched the country’s first lowpriced trial pack of two Pamper diapers two years ago, educated people in rural areas about the benefits of uninterrupted overnight sleep for babies; and ran an awareness campaign on Doordarshan and satellite channels. Result: Demand for diapers has grown 90% a year in the last couple of years.

└ Tags: , , , , , , , , , , , , , , , , , , , , ,
 Comment