Archive for ‘Marketing’

97 results.
Feb26

Diners paid £1 to eat at Chinese restaurant

by retailnu on February 26th, 2009 at 1:16 pm
Posted In: Marketing, News & Articles

Oriental Aroma Chinese restaurant in Wiltshire is hoping to beat the recession – by paying customers to eat as much as they like. Customer numbers have rocketed by 400 per cent since the restaurant launched the offer and huge queues have been forming outside. After stuffing themselves at the ‘all you can eat’ buffet diners […] ↓ Read the rest of this entry…

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Feb27

Online retailers are better players in Customer Service

by retailnu on February 27th, 2009 at 11:11 am
Posted In: Chain Stores, CRM, Marketing, News & Articles, Online Shopping

Play.com and Amazon have topped a customer satisfaction poll to find which retailers hit the mark when it comes to customer service. Play.com and Amazon beat high street rivals according to the survey by the National Consumer Satisfaction Index. Out of 6,000 shoppers questioned, Play.com came top with a rating of 87 out of 100. […] ↓ Read the rest of this entry…

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Feb27

Tesco, Asda Cut Prices as U.K. Supermarkets Battle for Shoppers

by retailnu on February 27th, 2009 at 1:05 pm
Posted In: Chain Stores, Discount Stores, Marketing, News & Articles

(Bloomberg) — Tesco Plc and Wal-Mart Store Inc.’s Asda, the two biggest U.K. supermarket chains, plan to cut prices for a second time this year as they battle to prevent discount competitors making inroads into their market share. Cheshunt, England-based Tesco will reduce the cost of 3,000 so-called every day items such as fresh meat […] ↓ Read the rest of this entry…

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Mar03

Singapore unveils £42m plan on tourism

by retailnu on March 3rd, 2009 at 2:17 pm
Posted In: Entertainment, Leisure & Lifestyle, Marketing, News & Articles

Singapore Tourism Board is embarking on a £42 million initiative to encourage tourism. The BOOST (Building on Opportunities to Strengthen Tourism) campaign aims to increase travel to Singapore and will include tactical marketing campaigns developed in collaboration with tourism industry partners. A “2009 Reasons toEnjoy Singapore” year-long global marketing campaign is part of the promotional […] ↓ Read the rest of this entry…

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Mar05

Asian low-cost airlines launch summer price war

by retailnu on March 5th, 2009 at 6:54 am
Posted In: Marketing, News & Articles

SINGAPORE — Asian low-cost airlines are offering dirt-cheap tickets to perk up travel during the summer holidays amid the global economic downturn. Singapore-based Tiger Airways, which flies to destinations in Southeast Asia, Australia and China, announced Tuesday it would launch summer fares starting at about US$16, including taxes. The carrier, which is 49 percent owned […] ↓ Read the rest of this entry…

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Mar06

Barnes & Noble buys Fictionwise an e-book retailer

by retailnu on March 6th, 2009 at 8:55 am
Posted In: Marketing, News & Articles, Online Shopping

New York – Bowing to the growth in demand for e-books, Barnes & Noble, the world’s largest chain of bookstores, has acquired Fictionwise, an online retailer of electronic books. Barnes & Noble, which has not recently sold e-books on its Web site, bn.com, paid $15.7 million in cash for Fictionwise. “The market hasn’t been that […] ↓ Read the rest of this entry…

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Mar07

Target to open 27 new stores

by retailnu on March 7th, 2009 at 7:31 am
Posted In: Chain Stores, Convenience Store, Marketing, News & Articles

(CNN) — Target Corp. this month will open 27 new stores employing a total of more than 4,300 people, the company said. The stores’ openings will come just weeks after the retailer cut 600 people from its headquarters staff amid what it called weaker-than-expected sales. The retailer will hold grand openings for the 21 general […] ↓ Read the rest of this entry…

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Mar09

Indian mobile market defying the gloom

by retailnu on March 9th, 2009 at 9:03 am
Posted In: Marketing, News & Articles

NEW DELHI (AFP) — Amidst all the economic gloom, one business is still booming — India’s mobile phones — thanks to the world’s lowest call rates driven by fierce competition among cellular operators, experts say. And while economists forecast a sharp slowdown in India’s economic growth, no downturn is seen in the mobile market, which […] ↓ Read the rest of this entry…

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Mar13

Adidas launches Me, Myself campaign

by retailnu on March 13th, 2009 at 6:56 am
Posted In: Convenience Store, Leisure & Lifestyle, Marketing, News & Articles

Adidas this month is launching a major new campaign to promote its range of women’s sportswear. Adidas  has already debuted its ‘Me, Myself’ brand and retail drive in Singapore The ‘Me, Myself’ campaign will feature Biggest Loser trainer Michelle Bridges and various female sports star ‘ambassadors’ in action. Highlights of the campaign include the launch […] ↓ Read the rest of this entry…

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Mar13

India: Food Retailer Bikanerwala to add 6 outlets in ’09; to foray in Sharjah & Australia

by retailnu on March 13th, 2009 at 7:43 am
Posted In: Chain Stores, Marketing, News & Articles

India: Major Food Retailer Bikanervala which operates under the formats — Bikanervala Family Restaurants, a chain of vegetarian multi-cuisine sweet shops-cum-restaurants and Bikano Chat Cafes, a chain of fast-food outlets — will add six more outlets to its existing 28 outlets by the end 2009. Talking to IndiaRetailing, Deepta Gupta, vice president, Bikanervala said that […] ↓ Read the rest of this entry…

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