Modiv Media has announced that Roche Bros Supermarkets has commenced the roll out of Modiv DeliVision following a successful pilot test in its Westwood, Massachusetts store.

Modiv Media said that the roll out began December 2008 with a second DeliVision launch in the West Roxbury, Massachusetts location. Overall, nearly 400 stores in 10 states, including Stop & Shop, Giant Eagle, Giant Food, Ukrop’s Super Markets and Roche Bros, are now using DeliVision.

According to Modiv Media, Modiv DeliVision combines queue optimization, convenient self-service kiosk ordering, and targeted promotions delivery.

Jeff Dineen, director of retail information systems at Roche Bros, said: “We have been extremely impressed with DeliVision’s performance during the pilot at our Westwood location. The addition of DeliVision across the chain dovetails perfectly with our corporate mission of delivering unequaled service and courtesy.”